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MENNIE X AIME

AIME is a mentoring bridge between university and high school.
On that bridge, there are two lanes. One lane has university students making their way out to high schools to deliver free tutoring.
In the other lane, school buses travel to university campuses filled with 12-18 year old high school students who, when arriving on the campus, participate in mentoring workshops.
The bridge is between the powerful and the powerless. Between university and high school. Between mentors and mentees.
AIME have always been a huge inspiration to Mennie brand, so it was a no brainer when they approached us wanting to make a collaboration after a chance meeting with Bronwyn Bancroft, mother of AIME's CEO and founder Jack Manning Bancroft.
They provided us with loads of epic artwork by AIME mentees, and we had the impossible task of choosing one to make into a sock.  We ended up going with two pieces by Ella Gillespie and Ruby Rose Bancroft.
We are stoked with the results!  Head to AIMEapparel!
The artwork used for these socks was created by Ella Gillespie, an AIME mentee in the SCU Lismore program. The artwork is titled ‘Travelling Whales’ and this is Ella's story: 
“Living on the coast has encouraged me to paint stories of my surroundings. This artwork is my interpretation of the East coast humpback whale migration, the white lines represent the whales and their calves and the dots represent spouting and breaching whales.”
The artwork on these unisex socks is designed by former AIME Mentee, Ruby-Rose Bancroft, who is an emerging artist of Bundjalung descent.

 

 

Battle at Bruns 2018

We recently sponsored the annual Battle at Bruns skate comp, run by Byron Skateboarding School, Truckstop Skateshop and Byron Youth Service.  After being rained off a couple of times the weather finally got its act together for an epic day of skating!

For The Boys

For The Boys is a community created by local Byron Bay legend Bobby Walker who wants to break the stigma attached to men’s mental health and suicide. Bobby has seen many young lives lost and wasted due to mental health issues and says “I was that guy that was so wrapped up in my life, I was uneducated and non- compassionate. I was the tough guy” but now he realizes the importance of being there for your friends he says “Please everyone, take a step back, think about your mates and talk to each other.”

Bobby is about to embark on a tremendous walk from Noosa, QLD to Byron Bay, NSW. This walk is Bobby’s way of spreading awareness about the struggles that so many people are facing and dying from on a daily basis. He says, “There’s a common pattern here. Women talking, men not talking and now (they’re) no longer with us.” Bobby wants to start the conversation and let men know that it’s better to speak up, be real with the people in your life about your mental health and risk people judging you than not speaking up. He says “Real is the new cool”.

Head over to Bobby’s event page and snatch up a ticket for the welcome home party in Byron Bay. All all proceeds raised will go to covering cost of the event and the rest will be donated to Mindfull Aus.

 

The temp is dropping

But the stoke isn't 

Not from this world...

We are working on a new design with one of the raddest street artists in the galaxy, Davey Mac aka TEAZER.  Get excited!  Meanwhile, check out one of his latest pieces in Byron Bay, and stalk him here

 

Hello World

For a small shipping fee we can now ship our products to literally anywhere in the world!

We made caps!

Don't they make you wanna have a beer?

 

More free socks for those in need.

Socks donated by our customers (who receive discount on purchases) to our Footlarder project, where we collect the socks, wash them and give them to anyone in need in the community through the Liberation Larder.

Jacaranda socks, represented in Germany!

Edit by Rian Davidson, featuring Finbar Laverty and Joe Hill.

New styles...

Hello Spring

Josh Godward August

A roll around 12 year old Josh's local in Lennox Head.

 

One year old today - 07/08/17

Once around the sun. 365 days of Mennie Brand. from meldrew productions on Vimeo.

 

Quick Indo trip July

A few shots from a short trip to Indonesia in July.........

NEW BRAND VID JULY 2017

Video made by us. Additional aerial footage by Michael Assim.  Music by And So I Watch You From Afar.  Thanks to everyone who helped make this!

SPREAD FEATURED IN 18SECONDS MAGAZINE JUNE 2017

18 SECS SPREAD

 

POPPED WENT OFF! 22/05/17

Last weekend Byron Bay had a true one-of-a-kind event.  Abbie Gibson, Monique Hartman and Liesel Arden, collectively known as POPPED CREATIVE, executed what we are calling PARTY OF THE YEAR!

The team coordinated the revamping of Byron's famously shady 'Surf Alley' (aka spew alley) with the help and talent of the best local artists in the area.  Namely SHMICK, AUSTIN, BASIX, NITSUA, BURG and TEAZER.

We got onboard with the team and made a limited edition range of socks for the event.  Collaborating with five of the artists was one of the raddest experiences we have had and we are looking forward to working with these guys in the near future.  Watch this space.

Over 2 nights the team held it's 'Laneway Activation'. Bringing the whole community together to celebrate the alley's new look. A pop-up restaurant by The Three Blue Ducks and a bar featuring Stone and Wood and Brookie's Gin kept the party going as live DJs spun to a packed dance floor.

The event also launched NITSUA's new Fresh Air Gallery, where the crowd got to watch live street art being created by the artists.  Pretty sure everyone who witnessed it now has a much deeper respect and understanding of just how talented these guys are!  The pieces were auctioned off live on Instagram, with proceeds going to the Lismore flood victims.  So rad!

Check out some photos from the event.  Congratulations to the team at Popped Creative and everyone involved for pulling off the most stylish event Byron has ever seen.  Cant wait for the next one!

  

 Fin in Berlin by Rian Davidson

Fin berlin

 

March has been pretty epic...

A few of our photos from the last few weeks

Mel and Meryl and the Pacific Paisley

QUICK SESSION WITH RUBEN

We hooked up with Ruben Roxburgh for a quick morning slide on this little left bank. Music by Jeffrey Lewis.

Ruben Roxburgh - Welcome to the team - MENNIE from meldrew productions on Vimeo.

 

Finbar in Arakwal

ROISIN'S MORNING CRUISE

Photos by us

 

 

ISAAC AND HIS BIRD

Late 2016, we hooked up with Isaac Roxburgh and Nathan Fryer for the funnest skate in Evans Head.  Check the vid and photos from the afternoon....

 

                            

 

FAIR GO! 2016

We were frothing to be able to sponsor this years Fair Go skate comp, part of the Ballina Prawn Festival!  We provided a pair of socks for every finalist in every category and gave cash towards the overall prize pool.  
Huge congrats to all the skaters who killed it all day, and well done to the guys at Truckstop Skateshop and Nan and Pop for putting on and running such a sick comp.  Cant wait for Fair Go 2017!
Some photos below by us and a rad clip by Gabe Roxburgh.  Enjoy!

 

     

FAIR GO! 2016 from Gabe Roxburgh on Vimeo.